Adding a member
Site → Exclusion groups → open the group → Add member. Pick an experiment from the eligible list. Set its share. Adding a member:- Bumps the generation counter. Every visitor is re-diced into fresh slots.
- Takes slots away from unallocated space first, if there is any. If your group has 2,000 unallocated slots and you add a 1,500-slot member, unallocated becomes 500 and every existing member keeps their shares.
- If unallocated cannot cover the new share, existing member shares shrink proportionally. The dashboard warns you before saving.
Which experiments are eligible?
Under the “Add member” picker, only experiments on the same site that are not currently in another group show up. An experiment can be a member of at most one group at a time. An experiment with an activation trigger other than On load (click / when visible / manual) is disabled in the picker. Exclusion groups decide membership at page load; a click or manual activation would break the “at most one” guarantee. See activation triggers for the modes.Retiring a member
Retire on the member row (not Delete). Retiring:- Sets the member’s status to retired.
- Releases its slots to unallocated space.
- Does not archive the experiment. The experiment keeps collecting from any visitor already in-flight.
Removing a member
Remove deletes the member from the group entirely. The experiment is not archived; it just leaves the group. Its bucketing now runs independently of the group. If you re-add it later, it starts fresh with whatever share you give it.Changing a member’s share
Click the share number to edit. Changing a share:- Bumps the generation.
- Re-dices every visitor. Some visitors who were on member A may now be on member B or in unallocated space.
- If the new total exceeds 10,000, the dashboard refuses to save until you reduce another member’s share.
Reordering members
Members are listed in a visible order. That order determines which slot ranges each member owns, the first member gets slots 0 through (share-1), the next gets slots share through (share+next.share-1), and so on. Reordering (drag to reorder) bumps the generation and re-dices every visitor. Not something you do casually; the results page will show a “membership changed” note.Generation bumps, what to expect
The generation counter is stamped on every exposure event (gn).
When it changes, the results page shows a note. Your primary goal
metrics may show a step-change at the generation bump, some
visitors switched to a different arm.
Best practice for a running experiment: don’t change group
membership unless you have to. Add new members before the current
tests start collecting, or wait for current tests to finish before
adding new ones.
If you must add mid-flight, the effect on statistical validity
depends on how much of your traffic was re-diced. A generation bump
that moves 5 % of visitors is more forgivable than one that moves
40 %.
Cloning does not carry group membership
When you clone an experiment, the clone is not added to the group even if the original was. This is deliberate. group membership is an intentional decision, and silent expansion would surprise you. If you want the clone in the group too, add it manually after cloning.Archiving a member
Archiving an experiment that is a group member automatically retires its group membership first. The archived experiment still shows in the group’s history but no longer takes slots. Unarchiving does not automatically re-add to the group. membership was retired at archive time and stays that way.Deleting a group
Delete group at the top of the group page. Every member is released back to independent bucketing (as if they had never been in the group). The experiments themselves are not affected. Cannot be undone, the group’s history (generations, membership changes, salt) is gone. If you might want to re-create a similar group later, retire the members instead and archive the group.Permissions
Managing groups requires the Exclusion groups permission key. See permissions catalog.Activity log
Every group action lands in the activity log: create, delete, add member, remove member, retire, share change, generation bump. Filter by group id to see the group’s full history.Common failure modes
Two experiments on the same button, and only one is in the group. The one in the group is protected; the one outside is not. Add both. Adding a mid-flight test to a group with existing members. The existing members’ visitors get re-diced. If they were about to declare a winner, the sample split changes and the verdict may shift. Either wait or accept the disruption. Group of one member. Doesn’t do anything useful, a group of one is just an experiment. Add a second member or delete the group. Group of ten members with 5 % shares each. Every member is getting 5 % of traffic. Some tests will never reach significance in a reasonable time. Consider fewer members with bigger shares, or a faster cadence of rotating members through smaller groups.Related
Overview
When to use a group and when not to.
How allocation works
The 10,000-slot math and the salt.
Long-term holdouts
The killer use case for groups, permanent baseline for
measuring cumulative effect.